Markets continue to rise as demand exceeds supply throughout the industry. The Santa Maria spring crop is winding down quickly; expect a shortened shelf-life. Markon recommends ordering for quick turns.
Santa Maria
- Markon First Crop (MFC) Strawberries are available
- Fruit size is small (20 to 24 berries per one-pound clamshell)
- Softness, bruising, and occasional decay have been reported in some lots
- Growers are heavily culling fruit, causing estimates to fall short; pro-rates are expected
- Spring crops are winding down; the fall season is expected to start in mid- to late August
- Expect extremely limited supplies with a short shelf life over the next three weeks
Salinas/Watsonville
- MFC Strawberries are available
- Fruit size is gradually becoming smaller (18 to 22 berries per one-pound clamshell)
- Persistently cool coastal temperatures are lowering volume
- Softness and slight bruising have been reported
- Demand exceeds supply
- Daily markets are active
- Stocks are limited
Please contact your Markon customer service representative for more information.
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