This weekend’s rain could end Salinas/Watsonville, California season. Santa Maria’s season has passed peak harvesting. Production has also begun in Oxnard, California and Mexico (shipped into South Texas), but early volume is low. Expect markets to increase.

Salinas/Watsonville

• Stocks continue to diminish; the season is ending
• Size currently ranges from small to medium (24 to 28 berries per 1-pound clamshell)
• Quality is fair; some softness and early decay have been reported

Santa Maria

• Markon First Crop (MFC) Strawberries are available
• The fall crop has passed its peak; volume is downtrending
• Size currently ranges from small to medium (48 to 53 berries per 2-pound clamshell)
• Quality is good; some softness and green shoulders have been reported
• Expect markets to climb as yields decrease

Oxnard

• MFC Strawberries are available
• Volume is increasing, helping fill the industry void from other growing regions
• Size currently ranges from medium to large (18 to 21 berries per 1-pound clamshell)

• Quality is good; color is deep red color and flavor is sweet

Mexico (into South Texas)

• Early season yields are low
• Quality is good; some small size and white shoulders have been reported
• Expect increasing volume (crossing into San Juan, Texas)

Florida

• Production was delayed two to three weeks by recent hurricanes
• Shipments are not expected to start until after Thanksgiving

Please contact your Markon customer service representative for more information.

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