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LIVE FROM THE FIELDS: SANTA MARIA, CALIFORNIA STRAWBERRIES

November 12, 2024

Please click here to view a Markon Live from the Fields video regarding Markon First Crop (MFC) Strawberry quality in Santa Maria, California.

  • Santa Maria strawberries are currently exhibiting strong quality, firm texture, and sweet flavor
  • Sizing is variable, but color is mainly red with minimal white shoulders/white tips
  • A low-pressure system could bring ½” – ¾” of rain to the area from Thursday, November 14 to Friday, November 15
  • Temperatures will cool significantly throughout the week with highs in the upper 50°s to low 60°s and lows in the mid-30°s to low 40°s
  • The lower temperatures will slow the ripening process and likely lead to lighter color in the coming days
  • Markon inspectors will continue monitoring weather and quality in the area and will update further as needed

Please contact your Markon Account Manager for further information.

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