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UPDATE: CAULIFLOWER

January 20, 2025

Markon Essentials (ESS) Cauliflower is available; packer label is being substituted as necessary.

  • Markets are climbing
  • Supplies are shipping out of the Holtville, California and Yuma, Arizona growing regions; volume is low in Santa Maria, California
    • Persistent cold weather and lower-than-average ground temperatures have slowed plant maturity
    • Quality is fairly good; intermittent frost conditions have led to some discoloration, dark spotting, and bruising
    • Small heads dominate size; nine-count supplies are limited
  • Below-average demand has kept markets from spiking, but prices will escalate further as demand strengthens over the next two weeks
  • Expect elevated prices over the next 10-14 days

Please contact your Markon Account Manager for more information.

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