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UPDATE: BROCCOLI

October 10, 2024

Markon Best Available (MBA) Broccoli is being packed out of Salinas, California and Guanajuato, Mexico (shipping out of South Texas). 

  • Although markets are typically higher than average at the end of the Salinas season, prices remain steady to slightly lower
    • Strong demand persists for California supplies, yet supplies will remain sufficient through the seasonal transition to the desert in mid-November
    • Mexican stocks are adequate; markets are much lower than those on the West Coast
  • Elevated California temperatures have finally eased
    • Expect higher yields over the next 10-14 days
    • Field crews are selectively harvesting crowns to ensure uniformity and avoid sporadic quality challenges
  • Harvesting out of the Midwest and East Coast has finished
    • The Eastern Canada, Maine, and New Jersey seasons will conclude within the next week
    • The southeastern region will get underway later this month, but predictions are uncertain due to heavy rains from both Hurricanes Helene and Milton
  • Expect markets to soften amid increasing supplies by mid- to late October

Please contact your Markon customer service representative for more information.

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