California’s heatwave will continue to impact all California strawberry growing regions over the next two to three days. Markets are expected to start easing as early as next week, barring any unforeseen weather conditions.

Salinas/Watsonville

• Markon First Crop (MFC) Strawberries are available

• Forecasts call for 80- to 90-degree days with nighttime temperatures in the high 50s to mid-60s
  • Higher-than-normal day and nighttime temperatures will stress fruit and tighten supplies
  • Average daytime temperatures will be in the low 60s
  • Average nighttime temperatures will range from the high 40s to low 50s
• Quality concerns include bruising and soft tips
• Size is small (20 to 24 per one-pound clamshell)
• Maintaining the cold chain will be vital for shelf-life; Markon recommends ordering for quick turns

Santa Maria

• MFC Strawberries are available

• Forecasts call for 80- to 90-degree days with nighttime temperatures in the high 50s to mid-60s
  • Higher-than-normal day and nighttime temperatures will stress fruit and tighten supplies
  • Average daytime temperatures will be in the mid-60s
  • Average nighttime temperatures are expected to be in the low 50s
• Small amounts of rain are forecast for the Santa Maria growing region Saturday, September 10 and Sunday, September 11 in the aftermath of Hurricane Kay
• Quality concerns include bruising and soft tips
• Size is small (20 to 24 per one-pound clamshell)
• Maintaining the cold chain will be vital for shelf-life; Markon recommends ordering for quick turns

Please contact your Markon customer service representative for more information.

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