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UPDATE: CALIFORNIA STRAWBERRIES

August 14, 2024

The California strawberry market is slowly rising. Santa Maria and Watsonville volume is past its seasonal peak, but growing conditions remain ideal. Santa Maria suppliers will harvest the fall crop in early September.

Santa Maria, California

  • Markon First Crop (MFC) Strawberries are available
  • Quality is good
  • Size ranges from 20-25 berries per 8/1-pound clamshell and 32-40 in 4/2-pound pack (small to medium)
  • Occasional overripening and white shoulders are being reported
  • Expect markets to slowly climb

Salinas/Watsonville, California  

  • MFC Strawberries are available
  • Quality is good; expect full color and sweet flavor
  • Size is currently 17-23 berries per 8/1-pound clamshell and 36-44 in 4/2-pound pack (small to meduim)
  • Some bruising, white shoulders, and light mildew are being reported
  • Expect prices to inch up

Please contact your Markon customer service representative for more information.

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